Our Pricing Philosophy

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A question we’re commonly asked, whether it’s in conversation with people curious about our products, or new to natural skincare, is – why do our products cost so much? It’s a fair question and because transparency is so important to us as a company, we thought we would address it here on our blog by giving you a full, honest explanation of our pricing philosophy and how it relates to our values as a company.

The research and development process from which our formulas are born is different than that of other beauty companies. We do not start out with a limited budget in mind, such as x cents allowed to be spent on each ingredient. Instead, we go into product development with a skin problem that we want to find a solution for. Our primary goal is then to find the very best natural, non-toxic ingredients available in the world that will yield the most dramatic results. These ingredients are always more expensive than the mass-produced, lower-quality versions, but we believe that your skin deserves the very best. We do not include ingredients for marketing purposes, but rather only for the benefits they deliver to your skin, health and wellness overall.

We believe that every ingredient in a product should benefit your skin – no useless fillers! Our products contain unprecedented concentrations of active natural ingredients – between 9 and 29 per bottle. The average cleanser or anti-aging cream available on the market contains between 1 and 3! Think of it this way: to get the same number of active ingredients that work to deeply moisturize, regenerate and exfoliate your skin as our Rebuilding Moisturizer (28 actives) you would need to buy 9 bottles of generic facial moisturizer! If you look at it this way, you’re getting a lot of value out of 1 Tata Harper bottle, because our ratio of active ingredients to inactive ingredients is so much higher than that of other products on the market.

We try to be ecologically sustainable every step of the way, by buying sustainably sourced Vermont electricity to power our production facilities (cow power from Vermont farms!), recycleable glass bottles, recycled shipping and packing materials, and treeless labels, all of which are more expensive than the alternatives. We believe that businesses should take responsibility for their contributions to the degradation of our environment and also believe that if we talk the talk, we should walk the walk (no greenwashing!). Plus, all of our R&D, manufacturing, packaging and shipping happens in one place, giving us a very small carbon footprint compared to other companies where materials are shipped to and fro. Outsourcing aspects of the production process can cut costs, but we feel strongly about owning the process from start to finish to ensure that our quality standards are met and also so we can fully understand each step, from growing the ingredients to designing the packaging.

Given that the skin is our body’s largest organ and absorbs some 70% of what we put on it, we feel that we should only be putting totally healthy, trustworthy stuff on our bodies to keep our synthetic chemical exposure to a minimum. We feel that the same applies to food – buying certified Organic foods ensures that you’re not ingesting pesticides, herbicides or fungicides with each bite, which certainly do not belong in our bodies. Unfortunately, due to our economy’s agricultural subsidy system among other reasons, Organic food isn’t cheap. But we believe that paying that premium price to ensure that you’re getting the healthiest option available is worth it, whether it’s food or skincare, because what is more important than your and your family’s health, as well as your right to choose whether or not you want to be ingesting chemicals?

We are so grateful for all of the support, enthusiasm and understanding we have received from our friends, customers and fans and want the trusting relationship we have built with you all to continue through the years! We are always open to questions, discussion and conversation – please feel that you can always reach out to us for any reason at all. We hope you believe as much as we do in high-quality, no-nonsense natural skincare and wellness products that deliver on their promises for results and feel wonderful to use. Thanks!

 

10 Responses to Our Pricing Philosophy

  1. renee 08/27/2012 at 3:46 pm #

    Question: I’ve saved my old empty Tata bottles because i think they are too pretty to just recycle. Have you thought of a buy back program or a way to send in your empty bottles in exchange for a percentage off next order or any other goodies?

    • adminblog 08/28/2012 at 6:02 pm #

      Hi Renee! Good question – at the moment we don’t have any sort of program where we can take them back, mainly because we are in the process of switching out old bottles for new, and haven’t any use for the old packaging any more, we are trying to use them all up ourselves! Having a program where we can take them back and reward people with a sort of thank-you is definitely a good idea and one we will seriously consider. But for now I suggest tossing the ones you don’t want to keep (for mini vases, or little travel jars) in the recycling. Thanks for your suggestion!

  2. Claudia 08/31/2012 at 4:02 pm #

    I appreciate the honesty of the article and I am in complete agreement with the fact that excellent quality comes with a hefty price tag. Nonetheless, I wish there were options of excellent quality for a moderate price. It is hard -at least for me- to purchase Tata’s products as often as I would like. They have become little luxuries that I get once in a while, sometimes once in a loooong while. I wish I could pass on the info about Tata’s products to my co-workers and family members, but it is not something they can easily afford either. Maybe you guys at Tata could come up with a more affordable line of Tata’s products. I think I will keep on thinking positive and dreaming of a day with beauty products of excellent quality at an affordable price. As we say in Spanish: soñar no cuesta nada!

  3. Amy 09/11/2012 at 5:18 am #

    LOVE YOUR PRODUCTS!! Quality does come with a price and those of us that use and love Tata’s products know that it’s high quality. However, I would like to make an observation (or give some constructive criticism, if you will) and offer a suggestion. I’m happy everyone enjoyed themselves at the summer BBQ, however as a customer of Tata Harper, I was a bit upset to see Tata’s most expensive product used for a slip-n-slide when I pay $150 for a 1.7 ounce bottle of the same product. A quick calculation shows that just one gallon (128 oz) of serum is worth $11,250 when purchased by consumers. While I realize the product was deemed too old to sell, from a business perspective, that’s a significant loss for a growing company that had to cover the cost to produce the product. I also understand it can be difficult to predict how much product will sell and is therefore difficult to predict how much product should be produced at a time. I’d like to offer an alternative suggestion. In the event when product is approaching a status of “too old for sale” how about offer a discount to loyal customers who have purchased the product in the past (similar to what was done with the original formulas of the Floral Hydrating Essence and Resurfacing Mask, but maybe with a larger discount for quick sale). Who wouldn’t love an occasional deal on their favorite skin care products? Not only would your company benefit by not taking such a financial loss, but it would also be beneficial to your customers because they would be getting a fabulous deal on something they love. Just an idea to help your business grow!

    • adminblog 09/12/2012 at 1:51 pm #

      Hey Amy! Thanks for being a fan of our products and for taking the time to express your thoughts here. You make a very good point and I think I need to make an important clarification: the batch of serum that we used for the slip-n-slide was batched incorrectly and was never good to sell. We have very high quality standards for our products and it was very unfortunate to have to get rid of so much of our star serum, but truly this stuff was slated for the trash from the beginning. In my post I said it was too old to sell, but I should have been more clear. It was definitely old but the main thing is that it wasn’t perfect formula. As for taking advantage of products that are getting to the end of their shelf life, that is definitely something we should implement – truly though we often don’t have that much extra getting old on us, as we we batch our products in a small amount each month and try to predict how much we’ll need that month so we don’t end up wasting any. We have a fairly low-waste batching system! But if we ever have enough of an old product that it warrants a flash sale, we won’t hesitate to do so. I don’t think yet that we have encountered enough old product that we’ve needed to do this, which I think is a good sign! Thanks for checking in with our blog and for sharing your idea. It’s definitely a good one. And sorry for the misleading info, I think I’ll go ahead and fix that so that it’s a little more clear! Have a good one!

  4. Marisa 10/15/2012 at 8:14 pm #

    Thank you for beginning to explain this. I’ve been using your products for 4 months and love them but struggle each time to buy again when it’s time to buy again…

    In the spirit of transparency, I’d like to know how many employees are employed by Tata Harper Skincare and if you are able to provide them with health insurance?

    I look forward to many more years as a customer!

    • adminblog 10/16/2012 at 6:36 am #

      Hi Marisa! So glad to hear you’ve stuck with our products despite the cost and thank you for sharing your thoughts here. We have about 25 employees right now, and yes we provide health insurance. Looking forward to knowing you for many years to come! Thanks again for reading! :)

  5. Marisa 10/18/2012 at 10:03 am #

    Thank you so much for the response! While I still wish your products were at least 20 bucks cheaper (:)), I do feel good about supporting a small business with dedication to quality and safety as well as providing care for their employees; it is definitely something I will keep in mind every time I’m running low on your products and second guess my spending…

    Thanks again!

  6. Krista 11/14/2012 at 11:25 pm #

    I have not only been using Tata’s line for a couple years(and LOVE it) but I’m lucky enough to use it in the facials I provide! This is a question I get asked a lot as well and I typically give a similar answer, however, I’m excited there is now a blog I can direct my clients to should they have any further questions, or want have the respkeep up the good work ladies!

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About the author

Clare Albers

Clare works on the web and design team at Tata Harper as Creative Content and Online Marketing Manager, and is really into photography, copywriting, crafting the perfect aesthetic, canoeing, and herbal tea.